This was my Final Major Project I had completed in my final year at University. My main theme for this project was Identity. This was my final Identity for the town of Hackney. For the identity i decided to mainly stick with shapes to create a pattern for the identity as i thought it would look better as a whole design. I started of just drawing objects and shapes and patterns that i saw around the town and then just combined them all to produce an abstract piece of design and select certain areas of the design to place on images of Hackney to see what it would look like in real life. Once i started doing that it started to become and feel like a piece of visual identity for the town of Hackney. My main aim was to capture all the elements of Hackney and combine them together to produce the Identity for the town.